Senior Marketing Manager (Social Media & Customer Engagement) – Nigeria

Senior Marketing Manager (Social Media & Customer Engagement) – Nigeria

  •   1 Vacancy
  • 349 Views

Experience

5 Year

Employee type

Full Time

Position

Experienced Professional

Offer Salary

Attractive

For Freelance

No

Application deadline

Jan 07, 2026

Job Description

Transsion Holdings is seeking an experienced and results-driven Marketing Manager with strong strategic thinking and hands-on execution skills. The successful candidate will lead marketing initiatives across social media marketing, influencer/KOL management, customer engagement operations, and integrated marketing campaigns.

Key Responsibilities

  • Social Media Marketing Strategy
  • Design and execute data-driven social media strategies aligned with business and brand objectives
  • Manage content calendars, publishing schedules, and platform performance across multiple channels
  • Track analytics, evaluate performance metrics, and continuously optimize campaigns
  • Maintain brand voice, tone, and visual consistency across all social platforms
  • Influencer & KOL (Key Opinion Leader) Management
  • Identify, onboard, and manage influencers and KOLs relevant to target audiences
  • Plan and deliver influencer marketing campaigns from briefing through execution
  • Oversee contracts, deliverables, timelines, and relationship management
  • Measure ROI and refine influencer strategies to maximize impact
  • Customer Operations & Engagement
  • Develop customer acquisition, retention, and loyalty marketing strategies
  • Lead customer communication initiatives and feedback management processes
  • Collaborate with sales and customer service teams to enhance customer experience
  • Leverage customer insights and data to inform marketing decisions
  • Marketing Campaigns & Activities
  • Plan and execute online and offline marketing campaigns, promotions, and events
  • Manage budgets, timelines, and marketing resources effectively
  • Monitor campaign performance and prepare detailed performance reports
  • Optimize campaigns based on market trends and performance data
  • Strategy & Team Leadership
  • Contribute to overall marketing strategy development and execution
  • Mentor and guide junior marketing team members
  • Work closely with internal departments and external partners to achieve business goals

Job Requirements

  • Bachelor’s Degree in Marketing, Business Administration, Communications, or a related discipline
  • 5–8 years of professional marketing experience, including senior or managerial responsibilities
  • Proven hands-on experience in:
  • Social Media Marketing
  • Influencer/KOL Operations
  • Customer Engagement & Operations
  • Integrated Marketing Campaigns
  • Strong analytical, reporting, and performance-tracking skills
  • Excellent leadership, communication, and stakeholder management abilities
  • Ability to work independently, manage multiple projects, and deliver results under pressure
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